Wagashi Store Window Display

I’ve been wanting to design a store front display since I haven’t done one in quit some time. I decided to do a Wagashi (traditional Japanese sweets) shop, inspired by a previous illustration I’d done.

The brief was to create an eye-catching window display that mixed traditional and modern. The shop wanted to embrace its elegant heritage while appealing to a modern, younger female demographic, bringing a traditional art form to a new generation.